As candidates expect more from employers in what we refer to as an Employee Revolution, the truth of the matter is that job seekers want to know what they're getting into. When employees recognize that management is authentic and open, they feel a sense of comfort and trust and are more engaged. Not only is it up to organizations to put transparency into practice, but human resources and recruiting must also be transparent when attracting talent.
What does hiring and recruiting look like in the age of workplace transparency?
What is Workplace Transparency?
The pandemic and the year 2020 pushed organizations and their staff out of their comfort zones. As more people began to work from home, they recognized that there was more to life than being in the office 40 hours a week. Black Lives Matter and subsequent protests also prompted employees to demand that employers "walk the talk" behind true activism and diverse representation. Workplace transparency is simply that - built upon what everyone learned and now desire in their employers.
What are Examples of Workplace Transparency?
Instead of being far removed from the executive level of an organization, workers want more insight into decisions around company culture, values, goals, and future plans. They ask that all levels of management be open to innovative ideas or feedback from employees. They want examples of collaboration between management and other teams. Just as management shares its successes, employees want to help understand its failings as well. Workplace transparency fosters advocacy, innovation, accountability, collaboration, and better business performance. It improves employee morale too.
How Does Workplace Transparency Affect Hiring and Recruiting?
Consumers rarely purchase products or services online without reading the reviews. Job seekers are doing the same. It's essential for hiring managers and recruiters to understand their brand's reputation online.
From a marketing standpoint, the employer may present themselves a certain way, but a number of Glassdoor or Indeed reviews could say otherwise. Recruiters can take note of those inconsistencies and address them early in the hiring process. Other examples include:
Detailed and accurate job descriptions that include salary ranges.
Clear and verified information on career opportunities and workplace culture.
Honest and timely communication.
Candid and transparent discussions during the interview process.
Prioritizing openness and honesty by hiring those who demonstrate the same.
Encouraging questions and feedback.
Sharing knowledge and providing an easily accessible communication channel.
Workplace transparency will attract candidates that fit better with the company culture, especially if it's presented authentically. Those are the employees that benefit your organization and will stay with the company longer.